Monday, 8 August 2011

'SewSimple' - New Patterns by Simplicity

So, I'm on the mailing list for and this morning I found an email in my inbox from them promoting a $1.49 USD per pattern offer (with no limits on the amount purchased) for a new line of patterns by Simplicity.

Being a curious sort I clicked onto the link to see what all the fuss was about.

The new line is called 'SewSimple' and it appears to be a range of some basic styles for 'Misses' and 'Girls'.

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I kind of liked the look of a couple of styles, Skirt 2003, and Sleeveless Top 2029. Clicking on the links for them on the site didn't tell me much about the patterns (usually they have all the information on fabric requirements/sizes etc., but this time not so!). So, I did what I usually do - I popped over to the site to see first hand, straight from the horse's mouth so to speak what the new range and the 2 patterns I was keen on where all about.

However - NADA! I searched all over the Simplicity site and there is no mention on this range anywhere!?! I'm thinking that might of accidentally jumped the gun and posted the information ahead of schedule maybe? I even tried searching for the new pattern numbers and that drew a blank too.

Now, the Simplicity 'SewSimple' range is NOT the same as it's 'It's So Easy' stuff - that is unless there's some secret master plan to phase that line out ;)! They have different logos and brand colours (see below):

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Next, I thought I'd try searching Google for any other news on the new range and all I could come up with was a range sold through the BMV group called 'Sew Simple Patterns' (mainly aprons, and wall hangings), or a small independent line from a site called

So, it seems to me that there's a bit of a confusing message going out here, and not only that - but the possibility of some mix-ups down the line about ownership of brand-names LOL!


  1. Our local Wal-Mart has had these on the racks for a couple of weeks or so. I would be happy to look at the ones you liked and see what information I can glean if you'd like.

  2. @countrygirlcouture
    Hi CGC!
    That's very sweet of you to offer :) I think I'll wait a few days to see if the sewingpatterns site lists the details + envelope back, they're usually v. good for that so for them to miss this out is strange to me. Besides, I've only recently bought about 10-12 patterns in the last month or so and I sooo don't need to add to the stash haha!

  3. I'll have to keep an eye open for these! Lately, I've been more into simple sewing and simple cooking. I think you can come up with awesome things if you combine simple patterns (and recipes) with good-quality supplies. And I really 'get' you about pattern stashes. Who can resist when a $15 pattern is $1.99?


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